Verizon
a.i.
year:
2020
project info:
In collaboration with Pentagram, we advanced Verizon's design system to craft a distinctive user experience that embodies a peaceful, premium, and modern aesthetic.

Leveraging Verizon's cutting-edge artificial intelligence software, Neura, we enhanced the home experience. Neura intuitively learns users' habits and motion patterns, providing personalized and insightful suggestions to simplify and elevate their daily lives.
ROLE:
brand design
PRODUCT design
motion design
design system
the artificial intelligent home app is powered by products that emit wifi frequencies.
phone
a home touch point to help manage the app.
Asus Lyra Mini
home internet hot spots that are placed around the house.
Wemo mini plug
a smart plug that allows you to turn on and off a device from your app.
by using wifi frequencies, the app can detect movement and provide smart suggestions:
a.i. capabilities:
security
It learns your movements and routines to detect unusual activity around the house.
health
It detects unusual heart rate and breathing patterns, offering personalized health recommendations.
identifying pets
it can identify pets and adjust its suggestions.
Opportunities for in-product branding integration
app icon
high impact point to introduce the identity to the user.
Onboarding
Design an engaging logo that seamlessly integrates throughout the entire onboarding experience, clearly reflecting the app's purpose and signaling user success.
Dashboard
Integrate elements of the logo throughout the onboarding experience to reinforce its purpose and functionality.
onboarding experience:
Effortlessly guiding users through the setup of Verizon, Lyra, and Wemo hardware, ensuring a smooth experience.
Marketing
provide a marketing carousel to demonstrate the benefits of the app.
Set up
seamlessly take the user through the journey in connecting with their hardware (Asus lyra mini & wemo mini plug)
illustrative
engaging illustration to demonstrate the set up process.
branding in product:
building an identity for verizon's ai, neura, through the onboarding experience.
Introducing
neura is introduced in it's shell waiting to be unlocked.
Set up
the user has to go through the onboarding process to unlock neura.
unleashed
once the onboarding is completed, nuera is now sprinkled in throughout the experience.
as a result of unlocking nuera. the user gets a new icon.
before setting up
after setting up
dashboard experience:
A central hub where users can configure their devices and view detailed motion detection summaries.
on/off devices
an option to turn off devices for privacy if needed.
automated schedule
Set a schedule for when the app activates and begins detecting movement, like when you leave home.
Motion detection summary
An interactive summary that shows the frequency of movement detected in your home, broken down by day and hour.
notification / settings / support experience:
Allowing users to refine more parameters in settings than on the dashboard.
Agency:
AKQA
team:
Associate Design Director
Thomas Loizeau

Associate UX Director
Hiye Shin

Product Designer, Visual
Elvis Dinh

Product Designer, UX
Justin Lee

Copywriter
Aishah Griffin

Technical Director
Shawn Mullings

Senior Developer
Sergio Baptista