client: Louis Chong role: Lead Brand Designer year: 2018
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Brand Design Brand Book Brand System Art Direction
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project info:
People are connected through music everyday through social interactions such as music festivals and concerts or digitally through music streaming platforms. The musical riffs steadily merge at a focal point where the riffs get tighter in a circular motion to represent the brand connection to music and audiences.
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team↴ Brand Strategy - Louis Chong Copywriter - Alvin Dharmawan Art Director - Elvis Dinh