THE 
WAV
CARTEL
THE WAV CARTEL is a lifestyle music production house whose mission is to engage audiences on a sensory storytelling journey.

The visual journey is inspired by THE WAV CARTEL's mission to connect audiences and musicians together. The musical riffs steadily merge at a focal point where the riffs get tighter in a circular motion to represent the brand connection to music and audiences.
Role:
Art Direction /Design
Branding
Team:
Brand Strategy - Louis Chong
Copywriter - Alvin Dharmawan
THE WAV CARTEL's brand guide sets design rules and systems that helps keeps the brand aesthetic consistent. The presentation format would be used for all internal and external presentations.
VIEW GUIDE
THE WAV CARTEL is a music production house where they implement radio mixes to drive traffic to the brand and provide a 360 music production service to help aspiring musicians.
VIEW PROTOTYPE